Remodelling BP petrol stations with MAGO

The British fuel company BP is changing the store fittings at some of its stations in Poland.

We are currently modernising and rebuilding the stations, changing their layouts and design. The store racks at the stations have been replaced with MAGO display solutions that offer more space for presenting goods. We matched the colours of the new furniture to the changing store interior. The aim of the remodelling is to expand the convenience offer so that customers have a wider choice of fresh products and everyday groceries. The change process is based on market observation and customers’ changing shopping preferences, as they become increasingly demanding. That is why BP wants the in-store display to inspire customers and set current interior design trends. The aim of modernising the sites is to expand the offer and improve service quality.

The changes are taking place at stations representing selected segments that are representative of the whole network.

BP is the third-largest fuel company in the world. It currently has more than 500 locations in Poland.