Carrefour Pro – the hypermarket of the future

Carrefour’s most modern concept has opened at Promenada in Warsaw – a store combining traditional shopping with online shopping. The new store brings together innovative solutions developed by MAGO SA as part of an omnichannel strategy. The most advanced digital solutions in Poland have been deployed across 2,000 m², making this hypermarket unique nationwide. What makes this place special is not only its wide range – customers can choose from over 15,000 products – but above all the combination of traditional and online shopping. On 19 interactive screens, customers can order additional products from the online store, giving them access to 16,500 grocery products available in the eCarrefour.pl online store and around 6,000 non-food products from the chain’s own offer on Carrefour.pl. To order online, simply install the “Mój Carrefour” app, and the selected goods will be delivered to the specified address, prepared for collection in store, or placed in a specially adapted “Coolomat” parcel locker in front of the store.

“The solution used in the new hypermarket is the first implementation of m-commerce solutions in one of our chain’s stores. All a customer needs is a phone with the app installed to order a product they could not find in the store. There is also a same-day delivery option within the city. This lets us respond to our customers’ needs practically in real time,” says Ronan Martin, Director of Operations at Carrefour Polska.

“The Promenada store is the culmination of our work over several years and of the technologies and innovations we have developed. It is an example of implementing an omnichannel strategy and the direction we want to follow on the Polish market – setting trends and implementing pioneering ideas,” he adds.   Carrefour Pro surprises you from the entrance. There is no traditional layout here – the self-checkouts are located at the back of the store, inviting customers in and giving them more space. Thanks to the solutions used, customers can enjoy shopping based on modern technology. The Scan&Go service, known from the brand’s other stores, is also used here. Using the “Mój Carrefour” app, customers can scan products’ QR codes themselves and pay for everything by phone in the app. However, Carrefour Pro is not only a technological retail hub in Poland but above all a hypermarket where customers will find new sales concepts, such as a restaurant area in the very heart of the store. It lets customers buy ready meals – salads, sushi, tapas, sweets, fresh juices and dishes from a lunch menu prepared on site. We are proud to say that MAGO SA contributed to the creation of this store, unique in Poland. In Carrefour Pro you can find our CX store racks with accessories and lighting. We also supplied less standard solutions such as wire shelves and crates topping the racks. We invite you to visit Carrefour Pro at Promenada in Warsaw and try out the solutions used there, which set the trends other retail brands will follow.